These emails are text based and received by the broker in the format that replicates an individual user posting an enquiry on their broker profile page. There is an assumption of selection by the broker.

For example, you may be a broker with a client who is looking for a specific property in the Kempton Park or East Rand areas. We have over 300 brokers who operate in those areas and your customised mail message can be sent to each of those brokers on your behalf.

The mail, while clearly Broker Junction identified, will be individually addressed to the member broker. We can also provide you with contact reports which can be used as worksheets for your follow up purposes.

HTML Formatted eMails

HTML formatted emails more resemble marketing mailshots and would carry your branding and graphic material (photos, diagrams, tables, etc) as supplied by yourselves. Attachments can be accommodated if relevant.

We would need to add some BrokerJunction branding to identify the source and our endorsement to avoid spam misidentification.

We would quote separately for HTML setup, graphic work and layout. As an indication, the average additional cost would approximate R1 500.



The email content needs to meet certain criteria as detailed below.

Requirements for Message Approval

• The email content needs to contain information or a request that would generally be welcomed by all recipients.
  The basic test is to ask whether almost every broker receiving this message would welcome the content and would not consider it to be unsolicted spam.
   
• Reply-To addresses are generally set to a do-not-reply@brokerjunction.co.za address to comply with SPF requirements and ensure high deliverability results. Your content would need to provide all necessary contact details for the recipients.
   

You can determine the number of brokers that would receive your mail by following these steps.....
    >     Brokers
    >>     Operation Area (multiple areas)
    >>>     Tick the Area checkboxes for your targeted brokers

        Here are Detailed Instructions for selecting brokers from multiple areas.

If you choose the City/Town search then the Area in which that word is listed will be returned. "Umhlanga" would return some 250 brokers in the "Durban Northwards" area which would be Durban North through to the Tugela River. But "Umhlanga" in the keyword box returns a much more focussed 40 results. You do undershoot with this selection in that not all brokers in the area would have mentioned "Umhlanga" in their profile, location or area description. Specific brokers can be excluded by listing their broker codes.

Some firms cover one area from a remote office and allocate leads internally. So a Johannesburg based operation can have a broker operating in the Umhlanga area.